Discover the ultimate lip transformation with the GOSH Pure Color Melt On in 513 Melted Mauve. This innovative lip gloss redefines your makeup routine, offering a revolutionary 3-in-1 experience that combines the intense, rich pigment of a lipstick, the dazzling, high-shine finish of a gloss, and the deeply nourishing comfort of a lip balm, all in one effortless swipe. Elevate your look with Melted Mauve, a sophisticated and universally flattering shade. This beautifully crafted colour is a timeless blend of dusty rose and soft plum with subtle warm undertones, making it the perfect choice for any skin tone and any occasion. Whether you´re heading to a business meeting, a casual brunch, or an elegant evening event, Melted Mauve provides a touch of polished elegance that completes your style. The magic lies in its unique "Melt On" technology. Upon contact with the warmth of your lips, the solid crayon instantly transforms into a buttery-soft, liquid-like gloss that glides on seamlessly. This unique texture ensures a flawless, even application every time, delivering a vibrant, pure colour payoff that truly stands out. The formula is designed to feel incredibly lightweight and comfortable, providing a luscious, cushiony sensation without any of the stickiness or tackiness often associated with traditional lip glosses. Experience a luminous, mirror-like shine that makes your lips appear fuller, smoother, and irresistibly plump. The buildable coverage allows you to customize your look, from a sheer wash of sophisticated colour to a bold, opaque statement lip. Housed in a convenient and travel-friendly retractable crayon, the GOSH Pure Color Melt On allows for precise, controlled application, even on the go. The slim tip acts as a lip liner and filler in one, defining your lip shape with perfect accuracy without the need for a separate brush or tool. Committed to conscious beauty, this exceptional lip product is formulated with care. It is proudly vegan, perfume-free, and Allergy Certified, making it an excellent choice for those with sensitive skin or a preference for clean beauty essentials. Enjoy long-lasting hydration and vibrant colour that stays comfortable for hours, keeping your lips feeling soft, supple, and perfectly moisturised throughout the day. Add the GOSH Pure Color Melt On 513 Melted Mauve to your collection and experience the future of lip colour: effortless application, brilliant shine, and uncompromising comfort