Goldwell Elumen Play Oxidant Free Metallic Silver 120ml Semi-Permanent Dye - Multicolor

Unleash your creativity and transform your hair with the GOLDWELL Elumen Play Oxidant Free Metallic Silver, a professional-grade semi-permanent dye designed for maximum color intensity and exceptional brilliance. This is not just a hair color; it is a statement of style, offering a captivating, multi-dimensional metallic silver finish that shines with unparalleled luminosity. Perfect for those who crave bold, expressive color without long-term commitment, Elumen Play delivers stunning results that empower you to reinvent your look. Experience the next generation of semi-permanent color that is engineered for outstanding performance. The advanced formula ensures that your hair is not only vividly colored but also feels remarkably healthy and cared for. The color is deposited directly onto the hair, providing an incredibly vibrant and saturated result that catches the light from every angle. Its unique technology allows for an extraordinary shine that leaves hair looking and feeling smooth, conditioned, and full of life. One of the most remarkable benefits of Elumen Play is its predictable and beautiful fading process. Unlike other semi-permanent dyes that can fade into unwanted tones, this metallic silver is designed to fade true-to-tone, ensuring your color looks fantastic from the first day until your next application. This allows for a graceful transition as the color gradually softens over time, giving you complete control and confidence in your look. The ready-to-use, oxidant-free formula is exceptionally gentle on the hair. It works without any developer, making the application process straightforward and minimizing stress on the hair structure. This makes it an ideal choice for pre-lightened hair, providing intense color while helping to maintain the hair´s integrity. For ultimate creative freedom, all Elumen Play shades are fully intermixable, allowing you to create custom silver tones, from a pure metallic sheen to smoky pastel hues by mixing with Elumen Play Clear. And when you´re ready for a change, the color can be easily removed with the corresponding Elumen Play Eraser, paving the way for your next color adventure. Key Benefits: * Intense Metallic Shine: Achieves a brilliant, high-shine metallic silver finish that is rich and multi-faceted. * True-to-Tone Fading: Color fades beautifully on tone for up to 10-15 washes, avoiding undesirable color shifts. * Outstanding Hair Condition: Leaves hair feeling smooth, silky, and healthy, thanks to its conditioning properties. * Creative Versatility: Can be used for full-head applications, creative accents, or mixed with other shades for limitless custom color creation. * Gentle & Simple Application: The oxidant-free, ready-to-use formula is easy to apply and gentle on the hair structure. Attributes Hair dyes Technical Specifications * Product Type: Semi-Permanent Direct Dye * Shade: Metallic Silver * Volume: 120ml * Formula: Oxidant-Free, Ammonia-Free, Ready-to-Use * Longevity: Lasts for up to 15 washes * Application: Best results on light blonde and pre-lightened hair (levels 9-10). * Feature: Removable with Elumen Play Eraser